Image Qualities:

Things to consider when creating, manipulating or viewing an image:

Aesthetic Quality – how beautiful or sublime an image’s elements and

composition are

Composition – the natural flow and readability of an image

Image Content – the individual elements that make up the image

Image Context – an images context is understood by looking at the elements

that make up the images content and considering the Historical and Cultural understanding those elements represent in current society. (across generations)

Consider the context of the image as an object – the first photographs were Black and

White as time progressed so did the technology to capture images. This has led to a link between image technology and time in our visual cultural understanding. (In photo theory photography is linked with the ideas of memory and time, the capturing of a moment to retain a visual perspective of time)

An example:

A Black & White or -images from the inexperienced past,

Sepia toned Photograph lived life with color images, images of

Grand and Great Grandparents

(cultural generation 18-35)

-images from the remembered past, saw the transition of the snap shot from BxW to Color, images of Grand parents and parent’s childhood photos

(cultural generation 36-55)

-Images from the experienced past, remembers photographs as special objects, images of immediate family and friends from the past, most dead

(cultural generation 56-90)